Drones and the Creative Industry
Innovative Strategies for European SMEs
by Virginia Santamarina-Campos, Marival Segarra-Oña
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Book Description
This open access, interdisciplinary book presents innovative strategies in the use of civil drones in the cultural and creative industry. Specially aimed at small and medium-sized enterprises (SMEs), the book offers valuable insights from the fields of marketing, engineering, arts and management. With contributions from experts representing varied interests throughout the creative industry, including academic researchers, software developers and engineers, it analyzes the needs of the creative industry when using civil drones both outdoors and indoors. The book also provides timely recommendations to the industry, as well as guidance for academics and policymakers.This open book is licensed under a Creative Commons License (CC BY). You can download Drones and the Creative Industry ebook for free in PDF format (5.6 MB).
Book Details
Title
Drones and the Creative Industry
Subject
Business and Management
Publisher
Springer
Published
2018
Pages
164
Edition
1
Language
English
ISBN13
9783319952604
ISBN10
3319952609
ISBN13 Digital
9783319952611
ISBN10 Digital
3319952617
PDF Size
5.6 MB
License
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