Advanced Professional Communication
A Principled Approach to Workplace Writing
by Melissa Ashman, Arley Cruthers
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Book Description
This open textbook supports the learning outcomes of Fanshawe College's Advanced Professional Communications curriculum (COMM 6019). Organized in five major units - Foundational Principles of Business Messaging, The Principles of Business Style, Format, and Composition, The Principles of Social, Cultural and Employment Communication, The Principles of Report and Research Writing, and The Principles of Visual, Verbal and Group Communication - this educational resource is conveniently presented in a variety of AODA-compliant formats and written in a reader-friendly style. This textbook helps ensure that students graduate with the advanced communication skills necessary to succeed in the modern workplace from a managerial and leadership perspective.This open book is licensed under a Creative Commons License (CC BY-NC-SA). You can download Advanced Professional Communication ebook for free in PDF format (20.6 MB).
Table of Contents
Unit 1
Foundational Principles of Business Messaging
Chapter 1
Introduction to Communication Studies
Unit 2
The Principles of Business Style, Format, and Composition
Chapter 2
Introduction to Form and Style
Chapter 3
Introduction to Patterns of Communication
Chapter 4
Introduction to Business Message Formats
Chapter 5
Introduction to Case Studies and Common Types of Business Messages
Unit 3
The Principles of Social, Cultural and Employment Communication
Chapter 6
Introduction to Cultural Communication
Chapter 7
Introduction to Social Media Communication and Professional Environments
Chapter 8
Introduction to Employment Communication
Unit 4
Principles of Research and Report Writing
Chapter 9
Introduction to Report Writing
Chapter 10
Introduction to the Research Process
Chapter 11
Using Sources: Academic Integrity and Professional Research Work
Chapter 12
Introduction to Argumentation and Research in School and at Work
Chapter 13
More on the Main Components of the Research Writing Process
Chapter 14
Introduction to Visual Communication Strategies
Unit 5
The Principles of Management Communication
Chapter 15
Introduction to Public Speaking
Chapter 16
Small Group Communication
Chapter 17
Leadership, Roles, and Problem Solving in Groups
Chapter 18
Preparing and Delivering a Speech
Book Details
Title
Advanced Professional Communication
Subject
Sociology and Social Sciences
Publisher
eCampus Pressbooks
Published
2021
Pages
713
Edition
1
Language
English
PDF Size
20.6 MB
License
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