Exploring Business introduces students to business roles and concepts in an exciting way. This text will help you decide whether business is right for you and, if so, what areas of business you'd like to study further.
Exploring Business is adapted from a work produced by a publisher who has requested that they and the original author not receive attribution. This adapted edition is produced by the University of Minnesota Libraries Publishing through the eLearning Support Initiative. Though the publisher has requested that they and the original author not receive attribution, this adapted edition reproduces all original text and sections of the book, except for publisher and author name attribution.
This open book is licensed under a Creative Commons License (CC BY-NC-SA). You can download Exploring Business ebook for free in PDF format (32.3 MB).
Table of Contents
The Foundations of Business
Business Ethics and Social Responsibility
Business in a Global Environment
Selecting a Form of Business Ownership
The Challenges of Starting a Business
Managing for Business Success
Recruiting, Motivating, and Keeping Quality Employees
Teamwork and Communications
Marketing: Providing Value to Customers
Product Design and Development
Operations Management in Manufacturing and Service Industries
The Role of Accounting in Business
Managing Financial Resources
Managing Information and Technology
The Legal and Regulatory Environment of Business