The Security Development Lifecycle
Your customers demand and deserve better security and privacy in their software. This book is the first to detail a rigorous, proven methodology that measurably minimizes security bugs - the Security Development Lifecycle (SDL). In this long-awaited book, security experts Michael Howard and Steve Lipner from the Microsoft Security Engineering Team ...
Built on Value
This book presents the concept of value as the central component to success and longevity of the global ICT industry player, Huawei. It provides examples of how Huawei focuses on customers to pursue sustainable and profitable growth rather than focusing on capital market valuation, which is a familiar scenario among Western companies. It is the bus...
Industrial Internet
Consumer networks have revolutionized the way companies understand and reach their customers, making possible intricate measurement and accurate prediction at every step of every transaction. The same revolution is underway in our infrastructure, where new generations of sensor-laden power plants, cars and medical devices will generate vast quantit...
Fundamentals of Business
Fundamentals of Business, 2nd Edition is an 372-page open education resource intended to serve as a no-cost, faculty customizable primary text for one-semester undergraduate introductory business courses. It covers the following topics in business: Teamwork; economics; ethics; entrepreneurship; business ownership, management, and leadership; organi...
Entreprenerd: Marketing <for> Programmers
A modern web-marketing book that outlines a multi-modal system for growing a website with SEO, Google AdWords/Facebook Ads, Conversion Optimisation, Copywriting/Classic Persuasion/Behavioural Psychology, Google Analytics, Statistical Significance, Email Marketing, and Remarketing. When I launched my first web application it started off with zero tr...
Exploring Business
Exploring Business introduces students to business roles and concepts in an exciting way. This text will help you decide whether business is right for you and, if so, what areas of business you'd like to study further. Exploring Business is adapted from a work produced by a publisher who has requested that they and the original author not receiv...
RESTART Sustainable Business Model Innovation
Taking the business model as point of departure, this book explores how companies and organizations can contribute to a more sustainable future by designing innovative models that are both sustainable and profitable. Based upon years of research, it draws together theoretical foundations and existing literature on the topic of sustainable business ...
Disrupting Finance
This open access Pivot demonstrates how a variety of technologies act as innovation catalysts within the banking and financial services sector. Traditional banks and financial services are under increasing competition from global IT companies such as Google, Apple, Amazon and PayPal whilst facing pressure from investors to reduce costs, increase ag...
Scaling a Software Business
Software has changed the rules of the game. The world talks about the digitalization in industry and society – how the focus has shifted from producing tangible things towards software and services. This trend started many years ago, but is now affecting every company, whether it's a software company or not. There are many companies that have alr...
The Huawei and Snowden Questions
PreliminaryThis book answers two central questions: firstly, is it at all possible to verify electronic equipment procured from untrusted vendors? Secondly, can I build trust into my products in such a way that I support verification by untrusting customers? In separate chapters the book takes readers through the state of the art in fields of comp...
Dynamics of Long-Life Assets
The editors present essential methods and tools to support a holistic approach to the challenge of system upgrades and innovation in the context of high-value products and services. The approach presented here is based on three main pillars: an adaptation mechanism based on a broad understanding of system dependencies; efficient use of system knowl...
Intel Trusted Execution Technology for Server Platforms
Intel Trusted Execution Technology (Intel TXT) is a new security technology that started appearing on Intel server platforms in 2010. This book explains Intel Trusted Execution Technology for Servers, its purpose, application, advantages, and limitations. This book guides the server administrator / datacenter manager in enabling the technology as w...
DevOps for Digital Leaders
Learn to design, implement, measure, and improve DevOps programs that are tailored to your organization. This concise guide assists leaders who are accountable for the rapid development of high-quality software applications. In DevOps for Digital Leaders, deep collective experience on both sides of the dev - ops divide informs the global thought l...
Designing Sustainable Energy for All
This book addresses the issue of diffusing sustainable energy access inlow- and middle-income contexts. Access to energy is one of the greatest challenges for many people living in low-income and developing contexts, as around 1.4 billion people lack access to electricity.Distributed Renewable Energy systems (DRE) are considered a promising approa...
Business Models for the Data Economy
You're sitting on a pile of interesting data. How do you transform that into money? It's easy to focus on the contents of the data itself, and to succumb to the (rather unimaginative) idea of simply collecting and reselling it in raw form. While that's certainly profitable right now, you'd do well to explore other opportunities if you expect to be ...
Models, Methods and Tools for Product Service Design
This free book summarizes research being pursued within the Manutelligence project, the goal of which is to help enterprises develop smart, social and flexible products with high value added services. Manutelligence has improved Product and Service Design by developing suitable models and methods, and connecting them through a modular, collaborativ...
The Places Where Community Is Practiced
In this open access publication, the social cohesion of urban neighborhoods and their residents is examined, which is often viewed as vulnerable since increased mobility, individualization, wider socio-economic and demographic changes have fundamentally altered the basis for everyday social interaction in urban neighborhoods. Anna Steigemann gives ...
Contextual Process Digitalization
This free book presents an overview and step-by-step explanation of process management. It starts with the individual participants' perspectives on their work in a process and its structuring and harmonization, and then moves on to its specification in a model and how it is embedded in the organizational and IT environment of the company. Lastly, t...
Don't Panic: Mobile Developer's Guide to The Galaxy
This project was initiated in 2009 with the aim to spread knowledge about mobile technologies and encourage people to enter our community or deepen their existing knowledge. More than twenty writers from the mobile community share their know-how in dealing with topics such as accessibility in mobile apps, UX design, mobile analytics, prototyping...
Economic Aspects and Business Models of Free Software
This module is focused on the study of Free Software in relation with the private sector and the economic implications of its use and development models. We analyse the software industry from an economic perspective: how it was affected by the raise of free software and what is its potential for the future. On the other hand, we study how to use Fr...
Feeding the City
Every day in Mumbai 5,000 dabbawalas (literally translated as "those who carry boxes") distribute a staggering 200,000 home-cooked lunchboxes to the city's workers and students. Giving employment and status to thousands of largely illiterate villagers from Mumbai's hinterland, this co-operative has been in operation since the late ninetee...
The Little Book of Semaphores
The Little Book of Semaphores is a free textbook that introduces the principles of synchronization for concurrent programming. In most computer science curricula, synchronization is a module in an Operating Systems class. OS textbooks present a standard set of problems with a standard set of solutions, but most students don't get a good understa...
Don't Just Roll the Dice
How do you price your software? Is it art, science or magic? How much attention should you pay to your competitors? This short handbook will provide you with the theory, practical advice and case studies you need to stop yourself from reaching for the dice. Neil Davidson is co-founder of Red Gate Software. Redgate was founded in 1999 and now ...
Managing Sustainable Business
This book offers 32 texts and case studies from across a wide range of business sectors around a managerial framework for Sustainable Business. The case studies are developed for and tested in executive education programmes at leading business schools.The book is based on the premise that the key for managing the sustainable business is finding the...
Essentials of Business Analytics
This comprehensive edited volume is the first of its kind, designed to serve as a textbook for long-duration business analytics programs. It can also be used as a guide to the field by practitioners. The book has contributions from experts in top universities and industry. The editors have taken extreme care to ensure continuity across the chapters...
Digital Business Models
The spread of the Internet into all areas of business activities has put a particular focus on business models. The digitalization of business processes is the driver of changes in company strategies and management practices alike. This textbook provides a structured and conceptual approach, allowing students and other readers to understand the com...
Fundamentals of Business Process Management
This book covers the entire Business Process Management (BPM) lifecycle, from process identification to process monitoring, covering along the way process modelling, analysis, redesign and automation. Concepts, methods and tools from business management, computer science and industrial engineering are blended into one comprehensive and inter-discip...
Business Process Management Cases
This book is the first to present a rich selection of over 30 real-world cases of how leading organizations conduct Business Process Management (BPM). The cases stem from a diverse set of industry sectors and countries on different continents, reporting on best practices and lessons learned. The book showcases how BPM can contribute to both exploit...
A Concise Guide to Market Research
This book offers an easily accessible and comprehensive guide to the entire market research process, from asking market research questions to collecting and analyzing data by means of quantitative methods. It is intended for all readers who wish to know more about the market research process, data management, and the most commonly used methods in m...
Travel Marketing, Tourism Economics and the Airline Product
This book provides a comprehensive introduction to travel marketing, tourism economics and the airline product. At the same time, it provides an overview on the political, socio-economic, environmental and technological impacts of tourism and its related sectors.This publication covers both theory and practice in an engaging style, that will spark ...
SLO Adoption and Usage in Site Reliability Engineering
To realize the full benefits of SRE, organizations need well-thoughtout reliability targets known as service level objectives (SLOs) that are measured by service level indicators (SLIs), a quantitative measure of an aspect of the service. As detailed in the following section, the measurable goals set forth in an organization's SLOs eliminate the co...
Building a Virtualized Network Solution
Network Virtualization "provides virtual networks to virtual machines similar to how server virtualization provides virtual machines to the operating system. Network Virtualization decouples virtual networks from the physical network infrastructure and removes the constraints and limitations of VLANs and hierarchical IP address assignment from...

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