Notes from the excellent lecture on sales that Steli Efti did at Y Combinator.
This open book is licensed under a Creative Commons License (CC BY-SA). You can download Sales ebook for free in PDF format (0.2 MB).
Table of Contents
Outbound Sales Pros & Cons
Sales Calls: Reach People
Sales Calls: Sound Good
Sales Calls: Asking Questions
Sales Calls: Manage Objections
Sales Calls: Ask for the Close
The Original Elastic Sales Script
Recent reductions in public funding for audiovisual products have led to dramatic changes in the industry. The lack of interaction between the industry and capital markets has made sourcing funds for audiovisual products especially difficult.
This book explains why the distance between the audiovisual and financial markets exists, and considers th...
The spread of the Internet into all areas of business activities has put a particular focus on business models. The digitalization of business processes is the driver of changes in company strategies and management practices alike. This textbook provides a structured and conceptual approach, allowing students and other readers to understand the com...
Every four years, Schaeffler provides an insight into its latest developments and technologies from the engine, transmission and chassis as well as hybridization and electric mobility sectors. In 2014 the Schaeffler Symposium with the motto "Solving the Powertrain Puzzle" took place from 3th to 4th of April in Baden-Baden. Mobility for to...
This book provides an original and challenging analysis of one of the most pressing social issues of our times: intergenerational inequality. Based on recent mixed-method research, it explores the extent and scope of generational divides through an up-to-date analysis of the changing opportunities for young people in Britain across different life d...
Utilizing a mixed-methods approach, this book uncovers the historical trajectory of U.S. independent hip-hop in the post-golden era, seeking to understand its complex relationship to mainstream hip-hop culture and U.S. culture more generally. Christopher Vito analyzes the lyrics of indie hip-hop albums from 2000-2013 to uncover the dominant ideolog...