Digital Entrepreneurship

Impact on Business and Society

by Mariusz Soltanifar, Mathew Hughes, Lutz Göcke

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Book Description

This open book explores the global challenges and experiences related to digital entrepreneurial activities, using carefully selected examples from leading companies and economies that shape world business today and tomorrow. Digital entrepreneurship and the companies steering it have an enormous global impact; they promise to transform the business world and change the way we communicate with each other. These companies use digitalization and artificial intelligence to enhance the quality of decisions and augment their business and customer operations. This book demonstrates how cloud services are continuing to evolve; how cryptocurrencies are traded in the banking industry; how platforms are created to commercialize business, and how, taken together, these developments provide new opportunities in the digitalized era. Further, it discusses a wide range of digital factors changing the way businesses operate, including artificial intelligence, chatbots, voice search, augmented and virtual reality, as well as cyber threats and data privacy management.

This open book is licensed under a Creative Commons License (CC BY). You can download Digital Entrepreneurship ebook for free in PDF format (5.8 MB).

Book Details

Subject
Business and Management
Publisher
Springer
Published
2021
Pages
339
Edition
1
Language
English
ISBN13
9783030539139
ISBN10
303053913X
ISBN13 Digital
9783030539146
ISBN10 Digital
3030539148
PDF Size
5.8 MB
License
CC BY

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