This free book tells the story of how Sweden is becoming a virtually cashless society. Its goal is to improve readers' understanding of what is driving this transition, and of the factors that are fostering and hampering it. In doing so, the book covers the role of central banks, political factors, needs for innovation, and the stakeholders in...
The overall aim of this book, an outcome of the European FP7 FET Open NESS project, is to contribute to the ongoing effort to put the quantitative social sciences on a proper footing for the 21st century. A key focus is economics, and its implications on policy making, where the still dominant traditional approach increasingly struggles to capture ...
This book explores the conscious and unconscious norms, values, and characteristics that drive behaviors within the high-tech capital of the world, Silicon Valley, and the sector it represents. In an era where the reach and influence of a single industry has the potential to define the future of our world, it has become apparent just how little we ...
Consumer networks have revolutionized the way companies understand and reach their customers, making possible intricate measurement and accurate prediction at every step of every transaction. The same revolution is underway in our infrastructure, where new generations of sensor-laden power plants, cars and medical devices will generate vast quantit...
Consumers prefer fast, no-nonsense web experiences, yet reports show that the top 2,000 retail websites have grown increasingly bigger and slower over the past three years. In this O'Reilly report, content strategist Terrence Dorsey examines why web pages have become so fat, and offers guidelines to help your company reverse the trend.
Bigg...
This book addresses the most recent developments in cloud computing such as HPC in the Cloud, heterogeneous cloud, self-organising and self-management, and discusses the business implications of cloud computing adoption. Establishing the need for a new architecture for cloud computing, it discusses a novel cloud management and delivery architecture...
This open access book shares impact stories – testimonies from various value chain actors who have been part of the Tropical Legumes (TL) projects, over the past twelve years. The Tropical Legumes projects led by ICRISAT in three parts (TLI, TLII and TLIII), constitute a major international initiative supported by the Bill & Melinda Gates...
Digital Video Concepts, Methods, and Metrics: Quality, Compression, Performance, and Power Trade-off Analysis is a concise reference for professionals in a wide range of applications and vocations. It focuses on giving the reader mastery over the concepts, methods and metrics of digital video coding, so that readers have sufficient understanding to...
This Open Access book, Responsible innovation provides benefits for society, for instance more sustainable products, more engagement with consumers and less anxiety about emerging technologies. As a governance tool it is mostly driven by research funders, including the European Commission, under the term "responsible research and innovation&qu...
Fundamentals of Business, 2nd Edition is an 372-page open education resource intended to serve as a no-cost, faculty customizable primary text for one-semester undergraduate introductory business courses. It covers the following topics in business: Teamwork; economics; ethics; entrepreneurship; business ownership, management, and leadership; organi...
Understanding and creating a mobile app development strategy is an important process for today's development decision-makers opening up new business opportunities or empowering employees to be more productive with new capabilities. Microsoft defines an end-to-end platform for the agile creation of mobile apps that can target any platform (iOS,...
How do you price your software? Is it art, science or magic? How much attention should you pay to your competitors?
This short handbook will provide you with the theory, practical advice and case studies you need to stop yourself from reaching for the dice.
Neil Davidson is co-founder of Red Gate Software. Redgate was founded in 1999 and now ...
This important textbook has been revised and updated to continue its focus on the link between ethics and economic policy analysis, whilst ensuring that perspectives addressing the moral limits of the market, latest behavioural economics literature, and the changes in inequality over the years are included. Basic philosophical concepts are systemat...
Being a successful manager or entrepreneur in the media and digital sector requires creativity, innovation, and performance. It also requires an understanding of the principles and tools of management. Aimed at the college market, this book is a short, foundational volume on media management. It summarizes the major dimensions of a business school ...
The spread of the Internet into all areas of business activities has put a particular focus on business models. The digitalization of business processes is the driver of changes in company strategies and management practices alike. This textbook provides a structured and conceptual approach, allowing students and other readers to understand the com...
The entertainment industry has long been dominated by legendary screenwriter William Goldman’s “Nobody-Knows-Anything” mantra, which argues that success is the result of managerial intuition and instinct. This book builds the case that combining such intuition with data analytics and rigorous scholarly knowledge provides a source of sustainab...
In this updated edition of a groundbreaking text, concepts such as energy return on investment (EROI) provide powerful insights into the real balance sheets that drive our "petroleum economy." Hall and Klitgaard explore the relation between energy and the wealth explosion of the 20th century, and the interaction of internal limits to grow...
What does it take for success in the media business? Creativity, innovation, and performance, of course. Plus experience and good judgment. However, it also requires an understanding of the principles and tools of management. This book summarizes the major dimensions of a business school curriculum and applies them to the entire media, media-tech, ...
This book provides a comprehensive introduction to travel marketing, tourism economics and the airline product. At the same time, it provides an overview on the political, socio-economic, environmental and technological impacts of tourism and its related sectors.This publication covers both theory and practice in an engaging style, that will spark ...
In this book, we describe the components of a launch plan at Google and offer practical methods you might apply to reduce production launch risks for your own products. We include lessons we have learned about what works well for launching Google products, including large products, new features for existing products, and even small products. The le...
This book about common design patterns / techniques used while developing with React. It includes techniques for composition, data flow, dependency management and more....
In the decade and a half since Napster first emerged, forever changing the face of digital culture, the claim that "internet pirates killed the music industry" has become so ubiquitous that it is treated as common knowledge. Piracy is a scourge on legitimate businesses and hard-working artists, we are told, a "cybercrime" simila...
Until recently, most grape-based wine was consumed close to where it was produced, and mostly that was in Europe. Despite the huge growth in inter-continental trade, investment and migration during the first globalization wave that came to a halt with World War I, it was not until the 1990s that the export share of global wine production rose above...
Historians often assume a one-directional transmission of knowledge and ideas, leading to the establishment of spatial hierarchies defined as centres and peripheries. In recent decades, transnational and global history have contributed to a more inclusive understanding of intellectual and cultural exchanges that profoundly challenged the ways in wh...
Cloud applications have a unique set of characteristics. They run on commodity hardware, provide services to untrusted users, and deal with unpredictable workloads. These factors impose a range of problems that you, as a designer or developer, need to resolve. Your applications must be resilient so that they can recover from failures, secure to pro...
This book aims to teach the Python programming language using a practical approach. Its method is quite simple: after a short introduction to each topic, the reader is invited to learn more by solving the proposed exercises.
These exercises have been used extensively in my web development and distributed computing classes at the Superior School ...
David Harvey's The Condition of Postmodernity rationalised capitalism's transformation during an extraordinary year: 1989. It gave theoretical expression to a material and cultural reality that was just then getting properly started - globalisation and postmodernity - whilst highlighting the geo-spatial limits to accumulation imposed by o...
This is an optimization manual for advanced C++ programmers. This book are not for beginners.
Topics include:
- The choice of platform and operating system.
- Choice of compiler and framework.
- Finding performance bottlenecks.
- The efficiency of different C++ constructs.
- Multi-core systems.
- Parallelization with vector operations.
- CPU dispa...
This new book analyses the strategies, usages and wider implications of crowdsourcing and crowdfunding platforms in the culture and communication industries that are reshaping economic, organizational and social logics. Platforms are the object of considerable hype with a growing global presence. Relying on individual contributions coordinated by s...
Have you ever wondered how the open source world exists thanks to the contribution of thousands of people all over the world? Is there a way to learn the skills to contribute at maximum, or to improve it?
Open Source is a trending topic every year in the IT world but nobody talks about how to be part of it, instead only to be a consumer.
Join...
This open access book is an important reframing of the role of innovation in agriculture. Dr. Campos and his distinguished coauthors address the need for agriculture to feed a growing global population with a reduced environmental footprint while adapting to and mitigating the effects of changing climate. The authors expand the customary discussion...
This open book presents case studies of twelve organisations which the public have come to view as institutions. From the BBC to Doctors Without Borders, from the Amsterdam Concertgebouw Orchestra to CERN, this volume examines how some organisations rise to prominence and remain in high public esteem through changing and challenging times. It build...